Adsense is absolutely brilliant with all of its features, and of course I would have hated to have to think of all of the areas and backend systems that do make it work, but suggestions for improvements, yes I have one main one.
For me personally, and to stress not for any reason to encourage more clicks or hide the fact that the content is adsense, but I would like to have more control and variation over the look and feel of the content.
For a start, each and every website we design has a diffent look and feel, and every clients requirements is a little different and individualised, so a little more control on the look and feel of additional content would be a huge benefit.
Wouldn't it be great to be able to specify type sizes, box sizes, and heights and not be limited to only what the google design team has created for us?
Also I think it would be really innovative to be able to specify image based adverts, and as we all know this is an area of great discussion, but an image does have the impact of a thousand words.
Next of xourse will be adsense specifically tailored to the new wave of mobile content sites.
I wonder what progressions we will see occur in the next 6-12 months as more and more wifi and wireless enabled devices all with smaller than normal screens enter the marketplace and everyday usage.
A few areas for thought, and hopefully discussion.